Lecture Series

How the Real Estate Industry is Leading the Way in Social Media

HootSuite University is pleased to present How the Real Estate Industry is Leading the Way in Social Media with Katie Lance of Inman News to help real estate professionals drive traffic back to their sites, sell more homes, and build their sphere of influence through the use of social media. This presentation will highlight real estate case studies to help you learn from other’s success in social media.

Case studies include:

Leveraging Facebook to become the #1 source of referral traffic

Showcasing the neighbourhoods and community of your listings using Foursquare

Building a real estate presence on Google+

The benefits of using video to save you and your clients time

Cultivating your brand and leads on Twitter

Blogging and becoming an expert in your business field

This feature presentation is one of many in HootSuite University’s growing library of social media content, and is available to the public for a limited time only. 


Meet the Speaker

Katie Lance

Katie Lance is the CEO/Owner of Katie Lance Consulting and Chief Strategist at Inman News, a leading online hub for real estate news and technology. She has nearly 15 years experience in marketing, sales, and training and specializes in speaking about applying social media to real estate.