Twitter Engagement Guide

A recent study found that 72% of people are more likely to make a future purchase from an SMB after they follow or interact with them on Twitter. That kind of engagement can mean the difference between success and failure for any small to medium size business.

This guide will help anyone working to improve business performance using HootSuite with the top 10 ways to improve audience engagement on Twitter.

In this guide, you’ll learn:


Practical advice for developing and delivering successful messaging on Twitter


How to optimize your delivery for your specific audiences


How to properly build and engage your audience


How to effectively promote your best performing content

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